HOME STAGING
WHY YOU SHOULD STAGE YOUR HOME WITH SOMETHING UNIQUE:
- Sell your home for more - Excellent Return on Investment!
- Sell faster - 90% of staged properties sell within 30 days
- Attract more buyers with great pictures in your MLS listing
- Enhance the exterior - curb appeal improves first impressions
- Get inside the buyer's head - style rooms to help them see the potential in your home and create an emotional connection
- Stand out above the competition!
STAGING MAKEs FINANCIAL SENSE
To sell anything at the highest price takes an investment in marketing - Staging is a crucial step in marketing your property to sell for top dollar. If you are concerned about the cost, consider
that staging is a lot less expensive than the first time you reduce your list price.
The truth is that most staging clients come out ahead financially because they sell their homes faster and can ask a higher price. When surveyed, 80% of buyers were willing to pay more for a staged property.
Selling quicker benefits you in several ways: you won't have to worry about potentially losing out on a new home you love because yours hasn't sold, and you won't have the financial burden of carrying 2 houses if you buy before you've sold. Generally, staging services are less expensive than a month's mortgage and utilities.
WHY DO I NEED A PROFESSIONAL STAGER?
Buyers buy with emotion. Home staging helps them make an emotional connection with a house. As a professional stager, I pay attention to the small details that help set the right mood in the room.
We get so used to all our stuff that we often don't see it anymore. I come in with fresh eyes and can suggest what needs to be de-cluttered or arranged differently. Believe me, it can transform a room! I usually use all the client's own furniture and accessories but I will add in art and accessories as needed.
It is important to understand your target market. Several homes that I have worked on were in family neighbourhoods and had 3-4 bedrooms. I staged at least one bedroom as a child's room to appeal to that segment of the market.
Curb appeal matters. So does making a good first impression as the potential buyer walks inside. They make a decision within seconds of entering. Cleanliness, smell and light all make a difference to the first impression.
I can simplify the procedure and hassle of getting your home ready to sell. I have resources and ideas that make it easier for you and speed up the process. I am committed to helping you market your house and help you move on to your new home.
what to expect
I understand that the whole idea of staging your home is new to most people and can be overwhelming. Having a stranger give opinions on getting your house ready to sell can be stressful. I get that. This can be even more true if you have sold houses in the past without needing staging. I do my very best to offer friendly, helpful and convenient service.
The following are the basic steps in the staging process:
- Professional Consultation - Touring the home with a fresh set of eyes and the insight of a professional stager. We'll discuss what you think are the best or worst features of your home. We'll formulate a plan on how to proceed. This initial consultation takes about 1.5 hrs. Every home and every situation is unique.
- Cleaning and Decluttering - If the plan is agreed upon right away, the initial decluttering and re-arranging often begins immediately after the consultation. I have resources to draw upon for cleaning, decluttering and packing if needed. Some property owners prefer to do much of the cleaning and decluttering themselves.
- Painting and Outdoor work - Sometimes small painting touch-ups like baseboards or a door make a big difference, other projects require painting a whole room. On the outside of the house, cleaning the siding and deck, landscaping and painting the front door can be important steps to improve curb appeal. I have tradespeople to assist with these tasks as necessary.
- Staging - I will guide the rearrangement of your furniture, accessories and artwork as needed. Decorating to sell a home is different from decorating to live in your home. You are now marketing your property as a product. I will bring in rental or newly purchased items as agreed upon.
- Real Estate Listing pictures - Your realtor will arrange to take pictures of your staged property. Sometimes they will hire a professional photographer or videographer.
- Price structure -
Consultation with Karen & time she spends working on the property: $75/hr*
Rental of furniture or accessories: Variable rates depending on the item, billed on a monthly basis.
Work done by other tradespeople is at an individually negotiated rate. Tradespeople are paid directly by the client.
*Note that some realtors will pay the initial staging consultation fees
MAKE YOUR APPOINTMENT TODAY!
613.330.2130
or request an appointment online
